K2Karta branding

K2Karta feature

The K2Karta logotype and stationary was a proposal for a start-up business that aims to deliver high-quality 3D buildings modeled with SketchUp apt for Google Earth publication to clients in the southern Sweden region

The project was led by Studio K2 Lund, a cultural association based in Lund, Sweden. The name K2Karta relates to the parent entity. The graphical elements in the Logo are the silhouettes of the two most emblematic buildings in Lund – the Domkyrka and the Forum – two buildings around 1000 years apart in history. The background shape relates to the globe. The proposal included logotype, business card and an A6 postcard for free distribution.

 

K2Karta logo blue  K2Karta logo white

K2Karta Postcard mockup

K2Karta Card mockup

Author: Pedro Loureiro

I was born on the southwestern-most tip of Europe, in Lagos, Portugal. A childhood of legos and sandcastles led me to architecture school, but an adolescence of doodling drove me to sketching and later to illustration. I like to sketch, to travel and to chop vegetables into tiny manageable bits. I also like maps. The older the better!

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